Charcoal Toothpaste – Just About The Worst Thing I’ve Seen All Week

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Joel Williams Avatar

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Charcle Toothpaste (Images courtesy Michael Surtees)
By Andrew Liszewski

While the packaging might make it look slightly appealing sitting on a store shelf, I wouldn’t touch this Korean-made black toothpaste with a 10-foot toothbrush. The magic ingredient that makes it black is of course charcoal, or should I say ‘charcle’ based on the packaging? Either way, if it’s good enough to filter the impurities out of water in a Brita filter, it must be great in a toothpaste right? Not so much according to DesignNotes:

This morning I tried it for the first time, the experience ended up being less pleasant then I first thought it would be. I was fine seeing the black stuff on my brush, it wasn’t until it went into my mouth when my stomach started to turn. Near the end I barely could brush my tongue and when I spit it out to rinse I felt a bit queezy. In the end though my mouth did feel clean, but I’m not sure if the weirdness that I felt would be something I’d want to do again.

Given the choice I’ll stick with Colgate, Crest or just living with cavities thank-you.

[ Black Toothpaste ] VIA [ Popgadget ]

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