The Embr Wave is a small wrist wearable that allows you to adjust what temperature you want your body to feel like. While the Wave seems to only have immediate effect on the skin it is touching, the company says that the cooling or warming sensation moves through your body, like how wet socks make you feel cold, or drinking hot cocoa warms you up.

They compare it to the feeling of a small icepack or a heatpad, but I’m a little more skeptical. Call me a cynic, but I’m just not sure how much relief a tiny wrist mounted heatsink does in a hot environment. It’s also pretty gimmicky, I mean most situations have a simple solution: Hot day? Drink cold water. Cold day? Bundle up. Really cold day? Bundle up more.

And at $220, it’s kind of a pricey gimmick. I love cool tech, and I really want to like this, but I don’t see much value.

Looks neat though.